Navigate the business world while mastering the digital frontier.

Ranked in the top 15% of young universities worldwide

Times Higher Education Young University Rankings, 2024

Top 10 for postgrad
satisfaction

Postgraduate Taught Experience Survey, 2023

#1 modern university in london 

Times Good University, 2022

Learning at Roehampton

Maximise your learning experience with an online programme built to fit your goals and lifestyle.

Earn a stand-out credential

Specialise your focus and gain a globally recognised qualification, designed by industry experts and valued by employers worldwide.

Boost your professional skills from anywhere

At home or on the go, our programmes deliver an outstanding level of quality education no matter where life takes you.

Personalised learning experiences

Achieve your career goals with tailored support and personalised feedback throughout your studies from our dedicated academic and career teams.

Modules

Support

We want you to feel supported during your studies and beyond. As an online student of the University of Roehampton, you’ll benefit from our:

Advanced virtual campus

Get access to our cutting-edge virtual learning platform, Canvas, where you can find additional online resources and materials at your disposal.

Personalised career services

Just as you would on-campus, online graduate students are supported by our dedicated Careers Support Team, offering hands-on guidance and expert assistance from day one.

Global networking opportunities

Connect with a diverse community of professionals and peers from around the world, expanding your network and gaining valuable insights into global business practices.

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About the programme

Transform your approach to business by combining essential strategies with innovative marketing techniques to make a lasting impact in the digital age. This programme equips you with the skills to navigate the evolving digital landscape, merging core business knowledge with cutting-edge marketing practices to drive growth in an interconnected world. From mastering international trade and financial performance to understanding online consumer psychology, you’ll gain the strategic insights needed to excel in global business. 

Engage in real-world projects, collaborate with industry experts, and harness digital tools to create impactful marketing strategies. Whether you're driving brand success through social media campaigns or responding to emerging trends like artificial intelligence and sustainability, you’ll be empowered to lead with confidence and tackle the challenges of the modern business world.

Compulsory

• Global Strategic Management
• Strategic Marketing
• Leadership and Change Management
• Financial Performance Management
• Business Research Methods
• Applied Research or Consultancy Project (Dissertation)

What skills will you gain?

Career

Having gained robust knowledge and practical experience in global business and digital marketing, you’ll be ready to navigate international markets and drive innovative growth solutions in roles such as:

• Digital Marketing Manager
• Global Brand Strategist
• E-Commerce Specialist
• Online Consumer Behaviour Analyst
• Digital Marketing Consultant
• Social Media Strategist
• Data Privacy Officer

With Roehampton Online, learning is possible anywhere, anytime, and in any way. In this programme, you’ll work through each forward-looking, research-driven module at your own pace, allowing you to balance your studies and personal commitments with ease.

You’ll engage in a blend of hands-on learning and innovative assessments, applied projects, and a practical dissertation to challenge your analytical thinking and problem-solving skills to prepare you for the real world.

Applying

Higher education requirements

This future-focused programme prepares you to take your career to new heights with in-demand skills and cutting-edge strategies. To be eligible, you should hold a second-class honours degree of any background from a recognised university, or an equivalent business qualification. However, the University of Roehampton encourages non-graduates with appropriate professional qualifications and those with third-class honours degrees to apply.

English language requirements

This programme is taught in English. Non-native English speakers are required to demonstrate an English-language proficiency equivalent to IELTS 6.5 overall, with no component below 5.5, or TOEFL 600. If your IELTS score is 6.0, you may be eligible to take Roehampton’s online pre-sessional English course to help prepare for your studies.

Unlock financial growth potential

Gain the expertise to optimise organisational performance with strategic financial management tools and techniques.

Understand what drives decisions

Use consumer psychology to craft campaigns that connect with audiences, enhance customer journeys, and foster brand loyalty.

Amplify your influence online

Harness the power of social media and influencers to create compelling campaigns while navigating ethical and legal challenges.

Master the art of global strategy

Craft corporate strategies that drive sustainability, strengthen stakeholder relationships, and achieve global business success.

Innovate your marketing approach

Blend digital and traditional marketing strategies to create bold campaigns that capture audiences and build brand loyalty.

Lead with confidence through change

Develop transformative leadership skills to navigate cultural complexities, inspire teams, and adapt to evolving challenges.

Elective Modules (select two)

• Digital Marketing Practice
• Emerging Digital Issues
• Online Consumer Psychology
• Social Media and Influencers